PPC Statistics 2016-2017
- 3 out of 4 (75%) fitness startups use Google AdWords and Facebook as their primary advertising platforms in 2017
- Nearly $0.63 of every $1.00 spent on digital advertising goes to Facebook Ads and Google AdWords
- Facebook’s total digital ad revenue by increased 60% during the 2016-2017 fiscal year.
- Digital Advertising will become the largest channel for ad revenue globally by 2019
- 41% of Ad clicks go to the Top 3 paid ad spots in Google AdWords Search Results
- Mobile users account for 53% of all digital traffic compared to desktop (46%).
- 96.9% of Google’s (ABC corp) Revenue is Google AdWords PPC Online Advertising